Black Estate
UX-Design
Tools Used
- UX Principles
- Figma
- HTML
- CSS
The Brief
The Black Estate is a family-owned winery business that provide organic and natural wines from three small vineyards in Christchurch. We are to re-design and improve the Black Estate’s website. This will benefit their performance in the business in terms of sales and revenue.
Methods
Use of Assumptions approach to build Target Audience, Persona and User Journeys. Iterations through surveys and open questionaries to check assumptions, define Style Tiles and define Low Fidelity and High Fidelity wireframes in addition to competitor analysis. The project was reviewed and checked with users and kept with a version control in order to keep track of changes
The detailed of the research can be downloaded in the following link: Black Estate Website Documentation
Prototype: Black Estate Website Prototype
Mockups
